Happy Holidays Nor Cal!
At Sterling we live by the mantra "Let's Go Racing!" so after our best CX season yet we thought we'd keep the momentum going by bringing our established race team concept to the road for 2011 and we're looking for a few riders to come play with us this season. Specifically we have up to 5 roster spots in the following categories:
Cat 3 Men
Cat 4 Men
Cat 4 35+ Men
We have solid industry support from Challenge Tires, TRP Brakes, Leopard Bikes, Rudy Project, Fluid, Im, Ritchey, Northwave, and Pactimo, with more to come and outside industry support from Sendmail, Inc, Southwall Technologies, Hughes Allmart Insurance, HELP Pain Centers, JF Fitzgerald, and Terroir Wine Merchants. We offer each athlete a coaching program (and discounts on higher level program) to help you reach the next level, Race Support at up to 15 team events (yep, 10x10's, team mechanic, etc), Team training rides & High Expectations.
Yea, it's gonna cost ya $350 to join the team ($250 for currently athletes and cx team members, 1/2 off scholarships for U23's)...but we're gonna kick down that first kit ($170), a monthly training program, and as much free stuff as we can get our hands on (the cx team got over $400 worth of free stuff this season!), but you gotta act by Jan 10th....we need to place the clothing order and get on some rides.
You can learn more and get the application here: www.sterlingwins.com 
Give it a whirl....
Sterling Sports Group